Vivacom Acquisition


United Group, an SJE Group investment, is the leading telecoms and media business operating in South Eastern Europe. The Group has agreed to acquire Vivacom, the largest telecoms operator in Bulgaria.


The acquisition will accelerate United Group’s growth, expand its geographic reach and cement its position as the industry leader in the region. United Group already operates in six countries in the region.


Vivacom provides services to over 1.8 million unique customers. The company was the first telecommunications company in Bulgaria and today provides advanced services including fibre broadband, mobile communications and digital TV to private and commercial customers.


The transaction is expected to close in the second quarter of 2020, subject to conditions including receipt of applicable antitrust approvals.


The SJE Group congratulates Victoriya Boklag, CEO of United Group, and Spas Roussev, Chairman of the Supervisory Board of Vivacom.

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